Solution to the existing challenges

General management follows obligations of reviewing all the problems and existing challenges pertaining to all the departments of the company and tries them to coordinate and direct their efforts towards accomplishing goals of the organization.

The following detailed plan of action to be implemented for coping up with the existing challenges of organization with the respective contribution by the related departments of organization.

1. IT & Business analysis

1. Introduction of new offers on online app like promo code and cashback to attract the consumers.
2. App updates for delivery rating and consumer feedback for consumers as per the principle of consumer satisfaction.
3. Connect the various departments of organization to the ERP system to record and maintain all the reports and data for better analysis.
4. New payment options like BHIM UPI and wallet payment.
5. Efficient system for prompt and timely deliveries b coordinating with HR department.
6. App provides for new location based suggestions.
7. New features for notification alerts to the consumer regarding.
8. Updation of maps and locations in apps to ensure delivery correctly.

1. Human Resource

1. HR needs to coordinate with delivery partner regarding missing deliveries.
2. If needed, new partners to be hired in case financial budget of the company permits to do that by seeking the suggestions of the finance department.
3. As for the ensuring the quality of the products, team should be formed regarding quality check by either hiring the new personnel or by reducing the delivery partner up to 5.
4. Providing the necessary internal training programme (As it promotes principle of motivation for career & personal development of employees) to the delivery partners to make the delivery system more effective and internal training is also cost effective as per the finance department.

1. Marketing

1. Implementation of market research to know the existing demand and avoid the wastage of the perishable product.
2. PESTEL analysis to forecast the future sales and growth prospects.
3. 4 P’s of Marketing needs to be focused.

1. Establishment of smooth system of physical distribution.
2. Revision of price of products if requires as per the report of finance department.
3. Expansion of range of product from three to seven as per the guidelines of business advisory for growth of business and future survival perspective.
4. Marketing department needs to focus on more ways of promotion and advertisement by social media using suggestions of IT department.
5. Incorporation of STP Policy of marketing.

• S – Segmentation: It is a process of dividing the market customers into various groups and segments on the basis of various characteristics.
• T – Targeting: It is a process of targeting the particular group of customers for which product is developed or targeted.
• P – Positioning: It refers to areas where to place the product and in which group in order to compete with the respective areas in respect to the consumers.

1. Finance

1. Determination of new prices of product to increase the overall sales revenue of the company.
2. Revision of salary of delivery partner corporate office employees with consultation of HR department.
3. Preparation of financial budget and providing the budget plan for upcoming year.
4. Determination of reasons for high cost and measures to minimize the cost.
5. Framing new policies regarding expense allocation to various departments as per their requirements.
6. Assessment of various sources for procurement of financial needs.
7. Decisions regarding fund allocation to various branches of company in 3 cities.
8. Allocation of finance for the training and development of delivery partners to improve the delivery system.
9. Calculation of various measures like accounting ratios and their analysis to know the current financial position and take further decisions accordingly.

1. Business Advisory

1. New suggestions of business advisory includes improvement in quality.
2. Decisions regarding whether to initiate operations in non-dense areas or not.
3. Providing necessary help to the HR department regarding hiring of new employees.
4. Helping the finance department regarding how to plan the future budget according to the upcoming situations and prospects of the business.
5. Suggestions regarding improving the services through improvement in packaging of the products.
6. For purpose of expansion, contact needs to be established with local retailers and vendors.
7. Providing the requirements to be modified in app to the IT department.
8. Come up with the new advertising and promotion idea to create brand awareness and credibility in the market.
9. Recommendations of inducing the motivating factors in terms of financial as well as non-financial incentives in consultation with the HR and Finance department.
10. Proposals for any modifications needed in the existing code of conduct of the organization for greater efficiency.

1. Leadership

1. SWOT analysis involves Strengths,Weakness,Opportunites & Threats of company for existing and upcoming years.
2. Incorporation of motivating factors to increase efficiency of the organization.
3. Developing the proposal of combining efforts of all the departments towards achievement of organizational goals.
4. Use of various techniques for performance measurement of employees.
5. Ensuring the smooth and frictionless performance of company.