NMO S4 SPRINT ONE | BUSINESS CASE SCENARIO - 02
Submission BCS
ELECTRIC ENERGY AS A FUEL OF FUTURE AUTOMOBILES
Submission Date & Time: 2021-11-28 05:02:28
Event Name: NMO S4 Sprint One - I Business Institute
Solution Submitted By: Muskan Gupta
Assignment Taken
BUSINESS CASE SCENERIOCase Understanding
Automobile sector is in booming stage but as we know there are low adoption of electric vehicle because of several reasons • Lacking of better charging point infrastructure which can be restrict EVs sector to grow in that rate which they are deserve. • If we go to customer desire then there is a major problem which are arises that peoples would not need a public charging point due to its time taken to charge and there is a fear to discharge of battery during the travelling • If we want to increase our market share or to achieving government target then we have to target customer precisely and focused on the large scale player but there is a problem is that vehicle mileage should be more so that they are existing in market whole day without any take charge • There is maintenance problem also in EVs • We have a prototype only which are made during project of college so is it reliable , safe , good product for customer and in affordable • We haven’t do any market test of this prototype • There is consumer perception that electric vehicles are not that efficient and requires more maintenance than normal vehicles, specially sports car preferred people.BCS Solution Summary
• We are launching a two wheeler electric scooter. • According to surveys, 70% of the overall population of Bangalore uses two wheeler for daily purpose. • Target audience for the product will be middle class population of Bangalore initially. • We will be assembling the product at our workstation and will be delivering and giving test drives on online orders on our websites or contact numbers. • We will be doing advertising through campaigns, pamphlets etc.,.Solution
USP:
We are using kinetic energy from a moving wheel of the scooter which will be converted into electrical energy and will be stored in a reserve battery .
As many automobile companies have already launched E.V. but they don’t give a good average and battery backup isa problem, so we have kept a reserved battery in our scooter
- Challenge in hiring candidates with relevant skills that too at a perfect salary to avoid retention.
- Identifying employees’ training needs that align with the required skill set.
- Low probability of candidates who actually join the team after receiving an offer because many of them attempt to receive multiple offers and keep you waiting.
- Recruiting the right candidate for senior roles.
- Setting a decent package within low budget.
- Building a culture employees want to be a part of.
- Lack of funds.
SOLUTIONS FOR HUMAN RESOURCE DEPARTMENT-
- CREATING RESPONSIBILITY: As we have 8 members :
|
MEMBERS |
DEPARTMENT |
Salary per month (IN RS) |
|
PGDM Fresher |
HR |
20,000 |
|
PGDM Fresher |
FINANCE |
20,000 |
|
Mechanical engineer |
OPERATIONS |
25,000 |
|
Mechanical engineer |
MANUFACTURING(assembling) |
28,000 |
|
Computer Science engineer |
I.T. |
25,000 |
|
Marketing &Sales |
PROMOTION &BRAND MANAGEMENT |
30,000 |
|
Marketing &Sales |
SALES |
28,000 |
|
Electrical engineer |
OPERATINS & MANUFACTURING |
25,000 |
We will be giving increment in salary every year to meet the monthly financial requirement.
Incentives to the sales department on target basis will be provided.
As a retention plan we will be giving small bonuses occasionally.
Conclusion
We are using kinetic energy from a moving wheel of the scooter which will be converted into electrical energy and will be stored in a reserve battery .Attached File Details
Comments
Article Type: Business Case Scenario, Case Study Solution Submission
Business Case Detail
Title: NMO S4 SPRINT ONE | BUSINESS CASE SCENARIO - 02
Type: Case Study
Stream: Management
Participant
I Business Institute Sanguine, Enthusiastic, Inteprid and Empathatic
Team SPIRIT
Total Team Points: 31500
Invincible Ingenuity
Total Team Points: 23000